DailyBasket

A brand by velQip

Shop Smarter. Choose Better.

DailyBasket is a nutrition-focused grocery experience designed to help you make better choices — with nutrition, balance and smarter shopping at the centre.

  • Nutrition-first
  • Smarter choices
  • Better living

DailyBasket lives in the same velQip app as DealZ — one download covers both.

A colourful market display of fresh fruit and vegetables.

Why it exists

Buying food is easy. Choosing well is not.

Nutrition panels are written to be skimmed rather than understood. Two products sit side by side on the shelf, both claim to be the sensible option, and working out which one actually is takes longer than the whole shop.

DailyBasket does that reading for you. It takes the nutrition information products already carry and organises it into something you can act on while you're standing in the aisle.

  • Plain answers, not panels. The numbers on the back of the pack, turned into a comparison you can read at a glance.
  • Like for like. Options lined up against each other on the things that actually differ between them.
  • The whole basket, not one item. A weekly shop is a set of decisions, so DailyBasket looks at it that way.
Comparing two similar products Two product cards side by side. The first shows high sugar, medium salt and low fibre. The second shows low sugar, low salt and high fibre, and is marked as the better balance. Option A per 100 g SugarHigh SaltMedium FibreLow Option B per 100 g SugarLow SaltLow FibreHigh Better balance
Same shelf, same price bracket — DailyBasket shows what separates them.

How it works

Three steps, every shop

No spreadsheets, no calorie diary, no lecture. Just clearer information at the moment you're deciding.

  1. Start with the everyday

    The things already on your list. Products carry different nutritional information, even when they look interchangeable on the shelf.

  2. See it organised

    DailyBasket analyses the relevant nutrition information and lays it out clearly, so you can understand what you're actually choosing between.

  3. Choose, and balance

    Compare options side by side, build a more balanced basket, and make a more informed grocery decision.

See it step by step
The Nutrition Matrix A grid with four grocery items down the side and five nutrition measures across the top — energy, sugar, salt, fat and fibre — each cell marked better, moderate or worth checking. ENERGY SUGAR SALT FAT FIBRE Wholemeal loaf White loaf Toasted muesli Frosted cereal Better Moderate Worth checking
Illustrative layout. Measures shown depend on what each product declares.

Nutrition Matrix

Every option, on the same axes

A comparison only works if everything is measured the same way. The Nutrition Matrix lines products up against a consistent set of measures, so the differences between them are the thing you see first.

No hunting through panels printed in six-point type, and no guessing which claim on the front actually matters.

About the Nutrition Matrix

Cart Balance

A weekly shop is more than one good decision

You can pick well twenty times and still end up with a basket that doesn't add up. Cart Balance looks at the trolley as a whole rather than item by item.

The aim is the one velQip set out with: a weekly shop that supports your household's health and its budget, without asking you to choose between the two.

Not a scorecard. Cart Balance is there to show you the shape of your basket, not to grade it. What counts as balanced is your call — the app just makes it visible.

Cart Balance A balance scale sitting level, with nutrition on one side and budget on the other, showing a basket that supports both. In balance Nutrition Budget
Cart Balance weighs the basket against both, so one doesn't quietly cost the other.

Nutrition

Information you can actually use

DailyBasket doesn't invent nutritional data. It works from the information products already declare, and spends its effort on the part that's normally missing: making that information legible at the moment it's needed.

  • Understand a product without decoding a panel written for regulators.
  • Compare options side by side on the measures that separate them.
  • Build a more balanced basket across the whole shop, not one aisle.
  • Make a more informed decision — and then get on with your day.
More on nutrition
From nutrition panel to plain answer A dense nutrition panel on the left, an arrow, and a simple summary card on the right showing three clear readings. NUTRITION INFORMATION At a glance Sugar — low Salt — low Fat — moderate
Same declared data. A form you can read in the two seconds you actually have.

What you get

Built around the shop you already do

DailyBasket isn't a diet, a plan or a subscription to keep up with. It's a clearer view of decisions you're making anyway.

  • Nutrition-first thinking

  • Side-by-side comparison

  • Whole-basket balance

  • Clearer product information

  • Works with your usual shop

  • Part of the velQip app

One ecosystem

Two brands. One app.

DailyBasket and DealZ solve different halves of the same problem, and each makes the other more useful. Savings fund better choices; better choices earn more rewards.

You don't manage two accounts or two apps. Both sit inside velQip, and what you do in one carries over to the other.

Explore DealZ About velQip
A person checking their phone over breakfast at the kitchen table.

Get started

Shop Smarter. Choose Better.

Bring DailyBasket with you on the next weekly shop — it's in the velQip app you may already have.

Download the velQip App How it works